ECO-PRODUCT CLARITY: THE DECISION SPRINT
Not sure what to do with your underperforming Eco-Product?
Let's figure it out - in 3 weeks.
The Eco-Product Decision Sprint helps you decide whether to fix, reposition, or sunset the product — with full clarity, buyer insight, and zero R&D changes
The 3-Week Breakdown
Week 1: Buyer & Market Reality Check
- Kickoff session with leadership.
- Interviews with 5–8 buyers (including skeptics).
- Map friction, resistance, and clarity gaps.
Week 2: Message & Proof Gap Fix
- Sales Friction Diagnosis.
- Align internal teams on shared sustainability lenguaje.
- Reframe LCA into commercially useful proof.
Week 3: Strategic Realignment
- Go to Market plan realignment.
- Deliver action plan and revised positioning.
Deliverables
- Buyer Insight Report
- Decision Drivers Dashboard
- Adoption Friction Map
- LCA-to-Proof Toolkit
- Strategic Messaging & GTM Plan
Who is this for
B2B commercial teams launching sustainable products, materials, or product innovations — facing traction problems and pressure to justify ROI.
The Fastest Way to Know Your Next Move
Get 15 free minutes of clarity to uncover what’s driving — or holding back — your product’s performance, and the smartest way to improve it. You’ll walk away knowing exactly what to do next.